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  1. #1
    Join Date
    Jan 2007
    Southern California

    TMNT License Expanded, Partnership with Nickelodeon

    Teenage mutant ninja turtles forever, dude...

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    COSTA MESA - Oct. 29, 2009 - Playmates Toys is proud to announce its new global master toy agreement for the Teenage Mutant Ninja Turtles with Nickelodeon & Viacom Consumer Products (NVCP). The long-term partnership allows Playmates Toys to continue its phenomenally successful, 20-year tradition with the Turtles brand, which has generated $2 billion (at retail). This new alliance also lets Playmates Toys execute on its strategy to maximize global toy rights in partnership with renowned brands that leverage entertainment across multiple-media platforms worldwide.

    "We are very excited about our new partnership with Nickelodeon, which broadens the scope of creative inspiration for Playmates," said Lou Novak, President, Playmates Toys. We are proud to continue our long-standing commitment of making innovative, fun toys based on the beloved Turtles that have entertained generations of kids around the world," said Lou Novak, President, Playmates Toys.

    "Our partnership with Playmates Toys adds another layer of excitement for us as we build upon the Turtles' great, funny stories and characters which have withstood the test of time," said Leigh Anne Brodsky, President, Nickelodeon & Viacom Consumer Products. "The characters have resonated around the world for 25 years, and the toys based on them are part of pop culture and continue to be relevant to today's kids."

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  2. #2
    Join Date
    Nov 2001

    Re: TMNT License Expanded, Partnership with Nickelodeon

    Turtle Power forever dudes!!

  3. #3
    Join Date
    Jun 2006

    Re: TMNT License Expanded, Partnership with Nickelodeon

    This is interesting but does anyone know if this will impact NECA's Ninja Turtle figures? I want to see more from that toy line and especially a Shredder and some Foot Soldiers because I'm tired of the boys fighting Mousers all the time!

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