K'NEX To Debut Two New Brands At Toy Fair

[JeffSaylor]

K-FORCE Build and Blast and Mighty Makers...

K'NEX, the US construction toy company focused on "Building Worlds Kids Love", will be introducing its 2015 product line to retailers and media during American International Toy Fair, being held February 14th through the 17th in New York City at the Javits Center.

The 2015 K’NEX product line includes 47 inspiring additions to popular product lines such as, K’NEX Building Sets, K’NEX Thrill Rides, K’NEX Education, Super Mario, Mario Kart, Lincoln Logs, Tinkertoy, and Plants vs. Zombies. New York Toy Fair will also mark the public debut of two exciting new product lines; K-FORCE Build and Blast and Mighty Makers.

• The K-FORCE Build and Blast line invites kids ages 8+ to construct customized blasters, big or small, single or multi-shot, with endless possibilities - the only limit is your imagination! The introductory line includes 8 different kinds of blasters, buildable targets, and foam dart packs.
• Created by an all-female marketing and design team, the Mighty Makers building set line encourages girls ages 7+ to build BIG ideas. Each Science, Technology, Engineering and Math (“STEM”) based set includes colorful rods, connectors, panels, engaging story-based instructions that follow the life of the included female figure and an exploration card for additional educational fun.

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