NYTF16: I Am Elemental

After Courage Comes Wisdom...

CHECK OUT THE NEW WISDOM SERIES FROM I AM ELEMENTAL AT NEW YORK TOY FAIR 2016!

In 2014 I Am Elemental made a huge splash with its Kickstarter campaign making the Elements of Courage action figures for girls. The project was a huge success and after fulfilling the backers I Am Elemental brought their great female action figures to retail where they’re currently available. Now comes Series 2: Wisdom Warriors (through regular channels, not Kickstarter) bringing seven new amazing figures. The lineup was on display at New York Toy Fair 2016 featuring stylized characters based on the Elements of Power as they pertain to wisdom: Creativity, Ingenuity, Curiosity, Logic, Exploration, Mastery, and Oblivion.


Like Series 1, the Wisdom Warriors are based on a shared 4 inch figure body with unique elements, accessories, and colors to differentiate them. And they are quite different! Make sure you check out the photo gallery (links above and below) to see the windswept Mastery with cloak, Exploration with her mechanical wings and goggles, Ingenuity with an octopus tentacle accessory, and more. A couple of the standouts for us included Curiosity who wears a skirt emblazoned with the diagram of the Solar System and the stark Oblivion with “blinders” eyeless helmet and a mantle of clouds. The Wisdom Warriors are currently available for pre-order in blind bags, single figures, and collections with exclusive extras like the lunchbox or collector tin. In addition, while it wasn't on display just yet there will be a larger scale 6 1/2 inch figure of Wisdom following up after Courage. Learn more about these great action figures at iamelemental.com


-Scott Rubin

CHECK OUT THE NEW WISDOM SERIES FROM I AM ELEMENTAL AT NEW YORK TOY FAIR 2016!

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I Am Elemental is a groundbreaking line of action figures empowering girls through the exploration of virtues like bravery, honesty, and resilience. Each figure embodies a unique aspect of character, challenging traditional gender stereotypes in the toy industry. With a focus on promoting positive values and self-confidence, "I Am Elemental" encourages imaginative play and fosters a sense of empowerment in young girls. To learn more about the collection, visit their official site for a closer look at their inspiring mission.

drywall and insulation contractors are excited to see I Am Elemental expanding with their Wisdom series at NYTF16! Can't wait to explore the new characters and their empowering themes.