Designer toy to take on anime properties Soul Eater, Dragon Ball Z, more...









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FUNimation Entertainment announces that they have signed multi-year, national licensing agreement with toy manufacturer Shocker Toys for several of their anime properties including Soul Eater, Fullmetal Alchemist: Brotherhood, Dragon Ball Z and One Piece.

Shocker Toys has the rights to develop, manufacture, market and sell designer figures called Mallows based on characters from the four series. Mallows is a new toy line created by Shocker Toys and comprised of 5" marshmallow themed figures. The figures feature up to 10 points of movement and up to 7 interchangeable parts. Mallows are available themed or in blank, black or white, do-it-yourself versions.

The company expects to begin production on the figures this year.

Source: Edited FUNimation Press Release