The Bridge Direct Prepares to Launch THE HOBBIT Toy Line

[JeffSaylor]

Early Bird Pre-Orders Begin September 1st...

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The Bridge Direct informs us that early bird pre-orders for their Hobbit action figures begins tomorrow, September 1st, at the following online retailers:

* Amazon.com
* ToysRUs.com
* EntertainmentEarth.com

Advance orders will run throughout the month of September at these three merchants. The Hobbit toy line will be in stores and online at other retailers starting October 1st. Other retailers will include many of our fine online sponsors listed above, as well as mass market stores Toys"R"Us, Kmart, Walmart, and Barnes & Noble.

The items that will be available to purchase include:

3.75” ACTION FIGURE BOX SET – SRP $29.99 (pictured top))
Join Bilbo and four members of the Company of Dwarves from The Hobbit: An Unexpected Journey with this special box set for the avid collector. Each 3.75” scale figure features up to 12 points of articulation and replicates the facial features and clothing of the character in painstaking detail. Also includes 3-5 weapons/accessories for each figure for posing and battling action.

3.75” ACTION FIGURE 2-PACKS – SRP $14.99 (pictured below)
These pairings of 3.75" scale action figures feature key characters in The Hobbit: An Unexpected Journey. Each figure contains up to 12 points of articulation and replicates the facial features and clothing of the character in painstaking detail. Also includes weapons and accessories for each figure. Choose from 3 styles: Bilbo & Gollum, Balin & Dwalin, or Kili & Fili. NOTE: Balin is available EXCLUSIVELY in this item in Series 1 of the 3.75” scale collection.

BILBO BAGGINS ACTION FIGURES – SRPs $7.99 (3.75”) and $14.99 (6”)
Available in both 3.75" and 6” scale, The Bridge Direct’s Bilbo Baggins action figures feature authentic details and styling that capture the title character from The Hobbit: An Unexpected Journey. Bilbo figures include Sting, scabbard, travel pack and canteen accessories.

GANDALF THE GREY ACTION FIGURES – SRPs $7.99 (3.75”) and $14.99 (6”)
Available in both 3.75" and 6” scale, The Bridge Direct’s Gandalf the Grey action figures feature authentic details and styling that capture the wise Wizard from The Hobbit: An Unexpected Journey and The Lord of the Rings films. Each Gandalf figure includes sword, scabbard, staff and hat accessories.

THORIN OAKENSHIELD ACTION FIGURES – SRPs $7.99 (3.75”) and $14.99 (6”)
Available in both 3.75" and 6” scale, The Bridge Direct’s Thorin Oakenshield action figures feature authentic details and styling that capture the lead Dwarf from The Hobbit: An Unexpected Journey. Each Thorin figure includes 2 swords with sheaths, and arm guard accessories.

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[S'laargorath]

So there will only be a whopping total of 3 figures for the entire 6" line?

[JeffSaylor]

Looks that way initially. I'm sure they're testing the waters on that scale to see how well it performs.