Disney's Villains Designer Doll Collection

[JeffSaylor]

Re-Imagined Disney Villains Styled in Couture Fashions...

The Disney Store has revealed its exclusive Disney Villains Designer Collection, set to arrive in stores and at DisneyStore.com in early fall. Centered around a series of six limited edition Villains Designer dolls (SRP $79.50, 13,000 pieces each), the collection also includes apparel, beauty products, home items and stationery. Disney Villains Designer Doll Collection products are inspired by those dastardly villains Cruella de Vil (101 Dalmatians), Evil Queen (Snow White and the Seven Dwarfs), Ursula (The Little Mermaid), Mother Gothel (Tangled), Maleficent (Sleeping Beauty) and the Queen of Hearts (Alice in Wonderland). Disney Store designers re-imagined the villains from these movies to create this line of dramatic dolls, styled in couture fashions.

With the success of the Disney Princess Designer Collection in 2011, the Disney Villains Designer Collection was created for guests as the next limited edition designer collection. Each item in the collection was designed with careful attention to every detail, right down to the dolls’ eyelashes, iconic accessories and unique artwork for the packaging. The Villains apparel and accessories launch exclusively at DisneyStore.com in August 2012. The entire Disney Villains Designer Collection will launch in select Disney Store locations nationwide and online in September 2012. For a limited time, a limited quantity of the complete set of Villains Designer dolls will be available online, and then individual dolls will be released over six weeks beginning in September; every Monday in stores and every Tuesday online.

Source: Disney PR

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