Paramount Home Entertainment is taking the epic battle between the Autobots and Decepticons to the streets with an all-new social networking app arriving in conjunction with the Blu-ray and DVD debut of Transformers: Dark of the Moon on September 30, 2011.
TF3 Battle Zone (tf3battlezone.com) adds another layer of interaction to existing social networks by leveraging the Foursquare API. Users can choose their side and defend their city by claiming and defending real-world territory every time they check into a location. The mobile apps for Apple iOS, Android or HTML5-compatible devices turn any location into a "Battle Zone" and bring the fight to the world's largest social network on the official Transformers Facebook page (facebook.com/transformersmovie). Link TF3 Battle Zone to your foursquare, Twitter or Facebook profile to join the geo-social battle for world domination.
Developed by the UK-based Project Zebra, Ltd., the TF3 Battle Zone app will launch on Apple’s iOS, Google’s Android, HTML5 and Facebook on September 30th.
Source: Edited Paramount PR
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