NYCC12: Hasbro Unveils Next Evolution of TRANSFORMERS
"Beast Hunters" Gets New Toon and Toys...
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As teased Wednesday night before New York Comic Con opened its doors (see our story HERE), Hasbro is introducing in 2013 the next evolution of Transformers: TRANSFORMERS PRIME BEAST HUNTERS. Beast Hunters will be the touchstone for the Transformers brand entertainment in 2013 driven by the Transformers Prime animated series which is produced by Hasbro Studios and airs on The HUB television network in the U.S.
The beasts, comprised of a new Transformers faction called the PREDACONS, are led by one of the most imposing and powerful characters in the Transformers world – PREDAKING (pictured below). At New York Comic Con, in addition to giving fans a sneak peek at Predaking in the animated series, Hasbro discussed how Beast Hunters will be the driving force behind its product line including toys as well as an extensive licensing program.
“In recent years, Transformers fans have seen the Autobots battle the Decepticons,” said Aaron Archer, Vice President of Transformers Brand Creative and Design. “The Predacon faction, made up of menacing beasts that convert in ways mankind has never seen, have now joined the Decepticons to take down the Autobots. We’re looking forward to exploring this new dynamic in the animation, action figures, KRE-O building sets, publishing and more.”
As a special early look for fans, Hasbro also unveiled select new toys from the Beast Hunters line that will launch in the spring of 2013 including new KRE-O Transformers building sets and Transformers Prime action figures ("Platinum" version above). Check them out in our gallery below.