Super 7 has really upped their game in the action figure and collectible department in recent years. San Diego Comic-Con saw the company expand beyond their retro ReAction action figure line to full fully sculpted and articulated action figures with their new Masters of the Universe license. The new figures look to deliver, however ReAction is still a mainstay for the company.
New ReAction properties on display included heavy metal legends Iron Maiden, anime classic Robotech, as well as a new ReAction Halloween line that will star the likes of Alfred Hitchcock, Nosferatu, the Misfit’s Fiend and Kind Diamond (!).
New M.U.S.C.L.E were also shown, the multicolored little rubber critters representing characters from Aliens, Iron Maiden, Robotech, and Super 7’s own in-house property, The Worst.
Last but not least, Super 7 held a special UNKLE pop-up shop on Saturday (7-22) offering fans of the trip hop band cool limited edition merchandise in the form of apparel and ReAction Figures. Surprisingly, the crowd wasn’t crazy, and I easily snagged a cool “Pointman” tee.